Geza Schön

Geza Schön (born 1969 in Kassel) is a perfumer and creator of various brands like Escentric Molecules and The Beautiful Mind Series. He lives and works in Berlin.

Talk: In the Future, Will We Lose Our Sense of Smell?

Track: What Will Be Contemporary?
Date: Day 1 – 14:30
Location: Neufert-Mansion, Gelmeroda

In a recent study, more than 50 percent of the 16 to 30 year-olds that were asked stated they would happily give up their sense of smell if they were to keep an electronic device such as a smartphone in exchange. Why is that and what does that mean for the world to come?